FOUNDED IN 1914, THE NORTH AMERICAN ASSOCIATION REPRESENTS MOTORCYCLE MANUFACTURERS, DISTRIBUTORS AND DEALERS, AFTERMARKET SECTORS. PROMOTES MOTORCYCLING CULTURE WITH THE "RIDE WITH US" COMMUNITY AND ORGANIZES "AIMEXPO", THE MOST IMPORTANT TRADE FAIR IN THE STATES.
January 2023 (G.T.) - The board of the MIC-Motorcycle Industry Council, the US industry association that elected the new Board of Directors in December 2022, is strengthened. “There was a lot of interest in this year’s elections, both in the number of highly qualified candidates and voter turnout,” said Chuck Boderman, MIC board chairman and vice president, General Administration Business Unit, American Honda Motor Co., Inc.
The MIC board includes representation from across powersports. The full board roster is: Chairman Chuck Boderman, American Honda Motor Co. Inc.; Vice Chair Bill Jenkins, Kawasaki Motors Corp., U.S.A.; Secretary/Treasurer Jim Woodruff, National Powersport Auctions; Derek Brooks, Yamaha Motor Corporation, USA; Jeff Brown, EagleRider; Tim Calhoun, Tim Calhoun Powersports Consulting; Kerry Graeber, Suzuki Motor USA, LLC; Robin Hartfiel, Dealernews; John Hinz, KTM North America, Inc.; Erik Larson, Piaggio Group Americas; Joey Lindahl, Polaris, Inc.; Rod Lopusnak, Triumph Motorcycles America; Marc McAllister, Tucker Powersports; Shawn McLean, BMW Motorrad USA; Jeff Proctor, BRP, Inc.
(IRVINE, California, 19 December 2022). Source : www.mic.org/#/newsArticle
ABOUT THE MOTORCYCLE INDUSTRY COUNCIL. The Motorcycle Industry Council, under its marquee market expansion brand, ‘Ride With Us’, is working to introduce everyone to the incomparable thrill of riding a motorcycle. The MIC is a not-for-profit trade association representing motorcycle manufacturers, distributors, aftermarket companies, dealers, retailers, and a variety of related organizations providing vital support to the powersports industry. The MIC advocates for fair policy and regulatory environments, works to deliver valuable data to the industry, and strives to bring the joy of riding to everyone, everywhere.
Established in 1914, the MIC is headquartered in Irvine, Calif., with a government relations office in metropolitan Washington, D.C. Keep up with the industry association on Twitter @followMIC, online at MIC.org, and through the weekly MIC RideReport.
RIDE WITH US BY MIC: ridewithus.com
AIMExpo by MIC: aimexpousa.com
The Piaggio Group, through the subsidiary Piaggio Group Americas, is on the board of the MIC.
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